YZi Labs Supports 10X Capital in Establishing a BNB Token Reserve Treasury
YZi Labs, formerly Binance Labs, has announced a partnership with 10X Capital, a New York-based venture capital fund, to establish BNB Treasury Company – a specialized digital asset management company focused on accumulating and managing BNB, the native token of BNB Chain.
7/10/20253 min read


BNB Treasury Company founded by 10X Capital
YZi Labs' strategy has expanded into institutional finance and digital asset investing with the launch of the BNB Treasury Company. YZi Labs announced on X that it will support 10X Capital in building a BNB-focused entity with the aim of providing U.S. investors with "the opportunity to invest in the growth of BNB."
This shows that YZi Labs' goal is to use a publicly traded company to bring digital assets, specifically BNB, into the mainstream of traditional financial markets. For 10X Capital, a venture capital fund investing in technology and healthcare, the partnership marks a foray into the cryptocurrency sector that is attracting strong attention from financial institutions.
10X Capital has the expertise needed to take BNB Treasury Company public in the US, having backed IPO startups like DraftKings and Robinhood. This not only adds credibility to both parties, but also positions BNB as an attractive treasury asset. It is similar to Bitcoin and Ethereum in MicroStrategy and SharpLink Gaming’s strategies.
What motivated YZi Labs to support 10X Capital in setting up a reserve?
This partnership is driven by a number of strategic factors. First, BNB Chain, with over 2,000 DeFi protocols and a daily trading volume of $2.5 billion according to DefiLlama, is one of the world’s leading Layer-1 blockchains.
BNB, the native token of BNB Chain, has increased by 18% over the past week to $648, thanks to the explosion of memecoins and protocols like PancakeSwap. This growth makes BNB an attractive asset for institutional investors looking for exposure to the DeFi ecosystem.
Second, YZi Labs, led by former Binance CEO Changpeng “CZ” Zhao as an advisor, is shifting its focus to areas such as AI, biotechnology, and digital finance, as outlined in the rebranding announcement from Binance Labs in January 2025. The establishment of BNB Treasury Company is part of a strategy to expand its portfolio, leveraging CZ’s reputation and network to drive BNB adoption in the global market.


Main activities of BNB reserve
The BNB Treasury Company is designed to accumulate and manage BNB as a treasury asset, similar to how MicroStrategy invests in Bitcoin. According to an announcement from Yzi Labs on X, the company will act as an “investment gateway” for US investors, allowing them to gain indirect exposure to BNB through publicly traded stocks. This offers several key benefits:
Liquidity and Access: A public listing in the US makes it easy for institutional investors to invest in BNB without directly owning or custodying the digital asset, reducing the technical and legal risks associated with cryptocurrencies.
Increase BNB value: A large BNB treasury will drive demand for BNB purchases, which could increase the token value and strengthen BNB Chain's position in the blockchain ecosystem.
Long-term returns: BNB Treasury Company can use BNB to participate in staking or DeFi protocols on BNB Chain, generating passive returns of 4-6% per year, similar to SharpLink Gaming's Ethereum staking strategy.
Furthermore, the company will be regulated under strict SEC regulations, ensuring transparency and legal compliance, thereby attracting institutional investors such as pension funds or venture capital funds. With the support of YZi Labs and the IPO experience of 10X Capital, BNB Treasury Company has the potential to become an attractive investment vehicle, connecting traditional finance with the BNB Chain ecosystem.
Evaluation and Conclusion
The fact that Yzi Labs cooperates with 10X Capital to establish BNB Treasury Company and towards IPO in the US is a strategic step, to take advantage of the growth of BNB Chain to attract investors. With the potential to bring liquidity, DEFI yields and transparency through public listing, this project can reshap the way digital assets are integrated into traditional financial. However, the challenges of price fluctuations, legal regulations and competition require Yzi Labs and 10X Capital to navigate carefully to ensure success. This event is not only an important milestone for both companies but also a testament to the maturity of BNB Chain, opening a new era for the token treasury strategies in the global blockchain ecosystem.
Disclaimer: The information presented in this article is the author's personal opinion on the cryptocurrency field. It is not intended to be financial or investment advice. Any investment decision should be based on careful consideration of your personal portfolio and risk tolerance. The views expressed in the article do not represent the official position of the platform. We recommend that readers conduct their own research and consult with a professional before making any investment decisions.
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