Sui Network becomes the core token standard on Coinbase

The latest move from SUI

Coinbase has officially added support for Sui (SUI) as a core token standard across its entire product suite — including spot trading, Coinbase Wallet, Coinbase Prime (an institutional custody and trading service), Coinbase Card spending, and recurring purchases.

This designation places Sui on the same level as Bitcoin, Ethereum, Solana, and several other high-priority assets on Coinbase, unlocking:

• Full support for deposits/withdrawals in fiat currencies ( USD, EUR, GBP, and local currencies ).

• Instant deposits and withdrawals on Coinbase Wallet and other exchanges.

• Margin trading and perpetual futures contracts (if applicable)

• Receive staking rewards directly through Coinbase (rollout in phases)

• Priority listing on Coinbase One and other institutional prime services.

• Integrated into Coinbase's payment system (Coinbase Card, Commerce)

On Coinbase, a core token standard typically implies native-level support across custody, trading, compliance, and potentially staking or on-chain utilities. This minimizes inconvenience for users, institutions, and developers by ensuring consistent asset handling across Coinbase's individual, institutional, and developer offerings.

Coinbase is a crucial link.

Coinbase plays a unique role in the cryptocurrency market: it's not just an exchange, but also a distribution and legitimization tool. Assets deeply integrated into Coinbase reach millions of users, institutional clients, and regulated market flows—particularly in the United States.

For Sui, this integration helps reduce the barrier to adoption and increases the likelihood of enterprise, DeFi, and consumer-facing applications choosing Sui as their platform.

Sui's architecture—built on parallel execution, object-oriented design, and high throughput—fits the growing need for scalable, low-latency blockchains that can support real-world applications. As Coinbase increasingly emphasizes on-chain utility, payments, and tokenized assets, supporting high-performance Layer-1 blockchains becomes strategically important.

The significance of ecosystem growth

The core standard status boosts developer confidence. Builders are more likely to deploy on chains with robust exchange integrations, reliable custody, and accessibility for institutions. This can drive ecosystem rotation—more users, more liquidity, more applications.

For organizations, integrating Coinbase helps reduce operational risks associated with custody, compliance, and transaction execution. Therefore, upgrading to SUI could unlock new sources of funding that are currently restricted to assets with strong exchange and custody backing.

Although price reactions may change in the short term, structurally, this type of integration tends to improve liquidity quality and market depth.

Our review

Coinbase's decision to classify Sui as a standard token is a significant turning point for Layer-1. This transforms Sui from a "potential candidate" into a platform recognized by institutions – unlocking fiat currency transfer, staking, trading, and custody channels for millions of Coinbase users and Prime clients.

This isn't just a listing – it's a vote of confidence in Sui's technical architecture (Move language, parallel execution, low fees), the ecosystem's growth rate (gaming + DeFi growth), and its long-term potential as a large-scale alternative to Ethereum. With Coinbase now offering seamless access, expect a surge in capital inflows into Sui-based DeFi, gaming, and RWA projects.

Disclaimer: The information presented in this article is the author's personal opinion in the field of cryptocurrency. This is not financial or investment advice. All investment decisions should be based on careful consideration of your personal portfolio and risk tolerance. The views expressed in this article do not represent the official stance of the platform. We recommend that readers conduct their own research and consult with experts before making any investment decisions.

Compiled and analyzed by HCCVenture

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