Meta Refuses to Put Bitcoin in Corporate Treasury - Is Big Tech Really Ignoring It?

Background of the proposal

The proposal, called the “Bitcoin Treasury Assessment,” was submitted by Ethan Peck, a shareholder and fellow at the National Center for Public Policy Research (NCPPR).

Peck argues that Meta’s holdings of $72 billion in cash, cash equivalents, and tradable securities are being eroded in value by inflation and low bond yields. He suggests that Meta consider converting some of these assets to Bitcoin — an asset considered “inflation-proof” with a fixed supply of 21 million coins and outperforming bonds (up 1,265% over the past five years, compared to a modest gain for bonds).

Peck also cited examples of Bitcoin adoption from large institutions, such as MicroStrategy's aggressive Bitcoin accumulation strategy (whose stock outperformed Meta by 2,191% over five years) and a 2% portfolio allocation recommendation for Bitcoin from BlackRock, Meta's second-largest institutional shareholder.

Additionally, he highlighted Meta's culture of innovation and the informal interests of its leadership, such as CEO Mark Zuckerberg naming his two goats "Bitcoin" and "Max," or board member Marc Andreessen being a director at Coinbase and a Bitcoin advocate.

Reasons Meta Rejected

Despite the compelling arguments, the Meta board rejected the proposal even before the vote took place, calling it “unnecessary.”

According to the board’s statement, Meta has a robust treasury management process that prioritizes capital preservation and liquidity to support business operations, especially as the company ramps up its investments in artificial intelligence (AI). They argue that a separate evaluation of Bitcoin is unnecessary, as Meta regularly reviews a range of investment opportunities.

The rejection reflects a cautious approach by Meta, similar to other tech giants like Microsoft and Amazon, where similar proposals were also rejected by the end of 2024. Shareholders appear to be concerned about Bitcoin's volatility and the regulatory uncertainties surrounding cryptocurrencies, making it a risky option for large companies whose financial strategies prioritize stability and predictability.

Big Tech and Bitcoin: Indifference or Strategic Prudence?

This event begs the question: Is Big Tech really immune to the Bitcoin craze, or are they just waiting for the right moment? Some factors to consider:

• Bitcoin, despite its impressive performance, is notorious for its wild price swings. Just in the week leading up to the vote, Bitcoin fell 5%, trading around $103,440 after peaking at $111,986 on May 22, 2025. These swings, coupled with regulatory uncertainty in the United States, have made major companies like Meta, Microsoft, and Amazon hesitant to put Bitcoin on their balance sheets.

• Meta is currently focusing heavily on AI, an area that is seen as core to the company's future. Allocating financial resources to risky investments like Bitcoin could be seen as a distraction from its core business focus. This is similar to Microsoft, where shareholders rejected a similar proposal in December 2024 in favor of more stable investments.

• While companies like MicroStrategy, GameStop (which bought 4,710 Bitcoin worth $506 million on May 28, 2025), and Trump Media & Technology Group (which raised over $2.3 billion to build a Bitcoin vault) have accepted Bitcoin, these companies are typically smaller in size or have riskier financial strategies than Big Tech. Tech giants, with their massive size and industry leadership, tend to prioritize stability and avoid unnecessary risks.

• Despite rejecting Bitcoin, Meta is not turning its back on cryptocurrencies entirely. It is reported that the company is considering integrating stablecoins to facilitate global payments, a less risky option than Bitcoin. This shows that Meta is still open to blockchain technology, but with a more cautious approach.

Once again we give our opinion on potential projects in the crypto market. This is not investment advice, consider your portfolio. Disclaimer: The views expressed in this article are solely those of the author and do not represent the platform in any way. This article is not intended to be a guide to making investment decisions.

Compiled and analyzed by HCCVenture

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