Apple CEO Tim Cook confirms personal ownership of Bitcoin and Ethereum

Apple CEO Tim Cook has publicly confirmed his personal ownership of Bitcoin (BTC) and Ethereum (ETH), calling the assets a “reasonable” part of his portfolio.

9/29/20252 min read

Big Apple has confirmed the game

Apple Inc. CEO Tim Cook has confirmed that he owns Bitcoin (BTC) and Ethereum (ETH). While the disclosure is limited in details, it is one of the most high-profile endorsements of digital assets by a Fortune 500 executive. While Cook stressed that his cryptocurrency holdings are personal and do not reflect Apple’s fund management policies, the admission adds to the growing perception that mainstream executives view cryptocurrencies as an asset class.

Apple has historically been cautious in its approach to cryptocurrencies, preferring to integrate Web3 and digital payments incrementally — such as through its Apple Pay partnership, its digital wallet integration, and its App Store policy on crypto apps. But Cook’s confirmation of his personal ownership shows that even the leaders of the world’s most valuable company are actively participating in the digital asset economy.

This mirrors the moves of other tech executives. Tesla's Elon Musk has long been a vocal supporter of Bitcoin and Dogecoin, while former Twitter CEO Jack Dorsey is building Bitcoin-centric infrastructure through Block (Square). Cook's statement was more cautious, but the significance lies in the consensus among Apple executives that crypto assets are a legitimate part of a diversified personal portfolio.

Are there any big guys holding the gold mine?

Cook’s revelation is unlikely to change Apple’s stance immediately, but it does help normalize cryptocurrency ownership by executives. For investors and the general public, the fact that one of the most savvy tech executives owns Bitcoin and Ethereum reinforces the notion that these assets have long-term value and prestige.

The news also sparked speculation:

  • Could Apple one day integrate cryptocurrency payments into its platform, in addition to existing fiat wallets?

  • Could Apple Finally Add Cryptocurrency to Its Balance Sheet, Following Companies Like Tesla and MicroStrategy?

While Cook has downplayed the impact on the company as such, the public recognition has cemented the image of cryptocurrencies as a mainstream investment asset, rather than a form of retail speculation.

Conclusion in doubt

Tim Cook’s confirmation is another milestone in Apple’s journey to mainstreaming cryptocurrencies. While Apple itself remains conservative, the CEO’s personal stance could eventually influence the company’s openness to blockchain innovation in areas such as payments, identity, and the App Store economy.

For the market, the symbolism is powerful: when the head of the world's most valuable company holds Bitcoin and Ethereum, it signals that digital assets have entered the financial mainstream, not just for tech geeks and pioneers, but also for global business leaders.

Disclaimer: The information presented in this article is the author's personal opinion in the cryptocurrency field. It is not intended to be financial or investment advice. Any investment decision should be based on careful consideration of your personal portfolio and risk tolerance. The views expressed in this article do not represent the official position of the platform. We recommend that readers conduct their own research and consult with a professional before making any investment decisions.